THE BRIEF China’s Gen Alpha gamers are a rapidly growing group, and understanding them is essential. Born into a world of digital technologies, this generation will play a
THE BRIEF To capture what it feels like to be a local in the city and get deeper into the essence of what makes the city unique. OUR
Go(ing) Bananas What is there to research about bananas? Well, a lot actually! For a local Indonesian premium fruit company we set out to identify all the factors
Understanding the path to purchase Optimising targeting and user experience for an online lodging and accommodation brand. The brief China has the fastest-growing outbound tourism market in the
