We are InsightAsia

The Asia Market Research Specialist.

Discover, Design & Impact

We deliver the human insight for businesses to innovate, communicate & grow in Asia.

Meet Our Team


Expand your understanding of Asian markets and consumers


Supporting your marketing communication

Innovate & Design

Need to get to market fast with the best product formulation?

Test & Monitor

Do you know how you are performing in particular Asian markets?

Social Media Platform in Vietnam

Wait, is that allowed…?

Say Cheese!

Developing a new cheese spread

Premium Bananas Indonesia

Go(ing) Bananas!

Designing for Asia

A dairy packaging study
Our Clients

IA provides a different level of client service. They have been our research partner since 2012 and we look forward to working on more projects with them.

Carl ReyesAraneta Center

I'm impressed with the team's professional and systematic working style. Their work was so valuable and effective in helping us to build a strategy and drive business results. I would strongly recommend their services to others.

Dien QuangIoT Business Unit

I don't recall a moment of worry when working with IA. The team was ever so professional and the report delivered was not too wordy with relevant visual aids to help us understand the survey findings.

Market Intelligence Team - Department of Product PlanningHonda Malaysia Sdn. Bhd.

InsightAsia helps us get to the truth of every problem and the cultural nuances that explain why.

Jeffrey YeungAirBnB - Experience Researcher

The team were instrumental in designing and executing the research, helping us translate findings into insights and actionable recommendations, exhibiting not only analytical acumen but also good project management.

Karl Benedict CruzGlobe

Besides research quality and punctual delivery, I do believe a sense of partnership and ease of cooperation are critical. IA always makes me feel comfortable to work with them, which I rarely find in other agencies.

Napat Wongphaet - Research PlanningHakuhodo (Thailand)

Working with IA is like having a tactical team who are always ready to go anywhere. They consist of small teams with good integrity & capability. They listen more, understand more and give solutions.

Rhein Valleno - Institutional Relations & Protocol DivisionIndonesia Deposit Insurance Corporation (IDIC)

We were on the lookout for an MR partner to help with strategy development. IA turned out to be one of the best. They pulled the stops out, brought out the 'big guns' - providing great value for money as well as top notch results. I cannot recommend them enough.

Stella Sy-AliananMarketing Head of Chattrade Enterprises

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